Webinar – Running a Small Business in a Digital World

A Free Webinar from Pixelated Technologies

Small businesses are the heart of our local communities — from the cafés and boutiques to the contractors and family-owned shops in every downtown. But even the most loyal customers start their journey online.

That’s why we’re hosting a free webinar, Running a Small Business in a Digital World, designed to help local business owners understand how to attract more customers, stand out online, and use technology to grow smarter.


Why Your Digital Presence Matters

More than 80% of customers research a business online before making a purchase or visiting in person. Your website, social media, and online reputation often form a customer’s first impression — and can make the difference between earning or losing their trust.

This webinar will walk through how small businesses can build a consistent, credible digital presence that attracts new customers and keeps them coming back.


Building the Foundation: Your Website

Your website is your digital storefront. We’ll cover what makes a great small business site — mobile-friendly design, clear calls to action, and content that tells your story. You’ll see how simple updates can make your site more effective and better reflect your brand.


Getting Found Online

Search Engine Optimization (SEO) isn’t just for big companies. We’ll explain how small businesses can show up in Google searches, maps, and “near me” results — with easy, actionable steps you can start using right away.


Connecting Through Social Media

Social media gives you a way to connect directly with your community. Learn how to post with purpose, share your story, and build engagement without spending hours every day managing accounts.


Creating Content That Works

From short videos to quick blog updates, content builds trust and shows what makes your business unique. We’ll show how to plan and share simple, authentic content that gets noticed — even on a small budget.


Using AI to Work Smarter

Based on our recent blog, How AI Can Help Small Businesses Thrive, we’ll share how AI tools can help you save time, improve marketing, and make data-driven decisions — without replacing the human touch that makes your business special.


Measuring What Matters

Finally, we’ll show you how to track what’s working — from website visits and social media insights to online reviews — so you can make smarter decisions and see your digital efforts pay off.


Join Us Live

We’ll end the session with a live Q&A where you can ask about your own business challenges and get personalized advice.


About Pixelated Technologies

At Pixelated Technologies, we help small businesses thrive in the digital age through accessible, affordable web design, SEO, and digital marketing services. Our goal is simple — to empower local businesses to grow online while staying true to who they are.


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